Cin7 Story Animations
Creative Brief: Create a series of vignettes that visualize the Cin7 product in real-world situations.
Role: Motion Designer & Art Director
Process: I started with conceptualizing the core functionality for each step and sketched those onto paper. Visualizing digital products can quickly get too detailed and the message is diluted. To correct for this, I chose not to include redundant details and features. The result is a focused and intuitive visualization.